
Persuasion: Social Influence and Compliance Gaining
by Robert H. Gass
Title:
Persuasion: Social Influence and Compliance Gaining
Author:
Robert H. Gass
Edited by:
John S. Seiter
Format:
Hardback
Number of pages:
500 pages, 39 Tables, black and white; 11 Line drawings, color; 21 Halftones, color; 31 Halftones, b
Publisher:
Taylor & Francis Ltd (Sales)
ISBN-13:
9780367533199
EAN:
9780367533199
Classifications:
Interdisciplinary studies
Weight (g):
1292
Dimensions (mm):
185 x 265 x 30
Publication Country:
United Kingdom
Language:
English
Condition:
New
Description
The Seventh Edition of this field-leading textbook provides an accessible and rigorous presentation of major theories of persuasion and their applications to a variety of real-world contexts.











