Science with Impact : How to Engage People, Change Practice, and Influence Policy

Will you please just listen to me? If you are a scientist, or a fan of science, have you ever wondered why your fact-based explanation of ground-breaking scientific research falls flat with family, friends, and the general public? Social science communicator Anne Helen Toomey argues that science today faces a public-relations crisis, and she calls for a whole-scale change in how scientists engage with the world. This practical, how-to guide will help scientists address public distrust, communicate about uncertainty, and engage with policymakers so that science can make a difference. Science with Impact argues that science can—and should—make a meaningful difference in society, and offers hope and guidance to those of us who wish to take the steps to make it so.