
Polls, Pollsters, and Public Opinion
by Clifford Young
Title:
Polls, Pollsters, and Public Opinion
Author:
Clifford Young
Series (if any):
Methodological Tools in the Social Sciences
Edited by:
Kathryn Ziemer
Format:
Paperback
Number of pages:
200 pages, Worked examples or Exercises
Publisher:
Cambridge University Press
ISBN-13:
9781108790000
EAN:
9781108790000
Classifications:
Research and information: general
Weight (g):
510
Dimensions (mm):
151 x 228 x 21
Publication Country:
United Kingdom
Language:
English
Condition:
New
Description
This is a book on public opinion told through the eyes of the pollster. It looks at public opinion as a concept and in historical context then turns to the use of public opinion practically as an analytic input; particularly, how to use it to forecast, convince, and assess.











