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Experimenting with Emerging Media Platforms: Field Testing the Future

Experimenting with Emerging Media Platforms: Field Testing the Future

by Dan Pacheco
Title:
Experimenting with Emerging Media Platforms: Field Testing the Future
Author:
Dan Pacheco
Format:
Paperback
Number of pages:
200 pages, 2 Tables, black and white; 9 Halftones, black and white; 9 Illustrations, black and white
Publisher:
Taylor & Francis Ltd (Sales)
ISBN-13:
9781032160924
EAN:
9781032160924
Classifications:
Language: reference and general
Weight (g):
452
Dimensions (mm):
233 x 156 x 17
Publication Country:
United Kingdom
Language:
English
Condition:
New
Price:£45.59
3 copies in stock
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Description

Experimenting with Emerging Media Platforms teaches students in media tracks — journalism, advertising, film and public relations — how to independently field-test and evaluate emerging technologies that could impact how media is produced, consumed and monetized in the future.

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