Creating the Viewer

Author: Justin Wyatt

SKU: 9781477316511 Category:

£102.23

Out of stock

Description

A study of the largely hidden world of primary media market research and the different methods used to understand how the viewer is pictured in the industry.

Additional information

Publisher
binding

Hardback

extent

288

isbn10

1477316515

dimensions

229 x 152

language
country_of_pub

United States

published

20240423

book_condition

New

notes

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